These days, culture is everything when you’re looking for a job. This is especially true for the up and coming millennial and Gen-Y populations; 86% of these youthful workers say they would even take a pay cut to work at a company whose culture aligns with their mission and values. Why should employers pay attention to these numbers? Building a strong company culture will help you attract a better caliber of job candidates. A better candidate makes a better employee—and that will have a positive impact on your bottom line.
Why Culture Matters
Last year, Harris Poll teamed up with Glassdoor to poll more than 5,000 workers in the U.S., United Kingdom, Germany, and France, to determine how they view company culture. What they found was something that employers should definitely pay attention to:
- 77% of the adults surveyed said they would consider company culture before taking a job.
- 56% surveyed said a good workplace culture was more important than their salary.
- 89% said it is important for their employer to have a clear mission and purpose.
If your organization doesn’t think the workplace environment matters to your workers, you are simply wrong. Employers that work to develop a strong corporate culture will reap the benefit of finding and retaining a better caliber of workers. If you develop a defined culture shaped by your mission and values, you can develop a hiring strategy that will attract a better candidate to your team. Once everyone is rowing in the same direction, you will be amazed by how much more productive your teams will be.
Too, if you develop and promote company culture, you could highlight this culture on your company page and recruit your ads to help bring in like-minded people that will be a good fit for your organization. Productivity will increase, and your workers will be more engaged.
If you fail to build your company culture, you may end up hiring talent that doesn’t align with your values, creating conflict among teams, and negatively impacting the work.
Call Us Today to Learn More
Lingo Staffing can help ensure you find the right cultural fit for your team. Call on us today to find out how we can help you achieve your hiring goals.